FAQ'S

Below are the most commonly asked questions I receive at Monkey Fist — grouped by topic to help you find the answer you’re looking for. If you don’t see your question here, feel free to contact me directly.

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What experience or background do you bring to this work?
I’ve worked in marketing and brand strategy for more than 13 years, partnering with companies across the marine, hospitality, and technology industries. My background in brand development, content strategy, and event production allows me to connect big-picture storytelling with the technical precision required for AI readiness.

What results have your clients seen?
Clients consistently highlight measurable clarity and results. My work has helped brands modernize outdated websites, align messaging, and regain lost visibility from AI-driven search changes. For example, long-term clients like Bertram Yachts and Coastal Climate Control describe my approach as both strategic and highly effective.

How does Monkey Fist Co. help businesses get discovered and recommended by AI tools like ChatGPT, Gemini, or voice assistants?
I specialize in making your business recognizable to AI systems by aligning your website and brand with the data sources these tools rely on. That means improving your site’s structure, adding schema markup so AI can read and interpret your content, creating consistent language across all platforms, and building credible off-site signals through verified listings, Q&A platforms, and media mentions. In simple terms, I help AI understand who you are, what you do, and why you’re trustworthy—so your business is more likely to be surfaced and recommended when people ask tools like ChatGPT, Gemini, or Siri for solutions you provide.

What recent updates or professional involvement demonstrate your ongoing expertise?
Monkey Fist Co. now focuses exclusively on AI-discovery and brand-alignment services. I’m active in workshops, client trainings, and industry events that explore how AI is reshaping digital visibility. Staying immersed in these developments ensures every project reflects the latest practices for AI-era marketing.

Results and Proof

working with me

What are your hours of operation and typical response times?
I operate Monday through Friday, 9 a.m. to 5 p.m. Eastern Time. After project launch, I aim to respond to client communications within one business day. Check-in meetings are typically scheduled bi-weekly. We will work together via email to keep track of everything.

What should I have prepared before starting the Website Refresh or training session?
Before we begin, it helps if you can share access to your current website, Google Business Profile, and any analytics tools you use. If you don’t have those in place, that’s fine — I can guide you through setup. Having clarity on your goals, audience, and past marketing efforts helps me tailor your refresh or training for maximum visibility.

What payment methods or financing options do you accept?
I accept major credit cards, bank transfers, and can discuss installment billing for larger engagements. For the 30-day refresh service, I typically require 50% upfront and 50% upon delivery of key milestones.

What is your cancellation, revision, or refund policy?
Because the work involves strategic and technical setup, a signed contract is required before kickoff. If you cancel before the first payment is made there is no fee. Once implementation begins, completed work isn’t refundable, but I welcome discussion of modifications within the project scope.

How can a client contact you or book a service?
You can reach me through the contact form on my website at monkeyfistcompany.com/contact, email the address listed on the site. Once booked, you’ll receive a project intake form to gather your business info, goals, and current assets.

What are your most popular services or products?
I offer two core services: (1) a 1:1 Website Refresh for AI Discovery, where I audit your website, align your brand’s messaging, implement schema and off-page signals, and optimize for AI and voice-search discoverability; and (2) In-Person Training Sessions, where I deliver workshops—either at a club/event venue for a community audience, or at a larger company—to teach teams how generative AI is recommending businesses and how they can take action.

Who is the ideal client for the one-on-one “Website Refresh for AI Discovery” service?
The ideal one-on-one client already has a website or brand in place—but you know it’s inconsistent, outdated or unfocused. You’ve likely done some SEO in the past (or maybe none), and you have not yet done a concerted effort to make your site “AI ready.” You’re comfortable working with an expert to refresh your site, align your brand messaging, implement schema/off-site signals, and want to be discovered by AI assistants and voice-search platforms.

Who is the ideal venue or organization for the in-person training sessions?
There are two ideal audiences for the in-person training: (a) Clubs, event spaces or community-based venues that want to host a workshop for their membership or local audience, adding value by offering future-ready content that brings people together. (b) Larger companies whose teams need to understand how generative AI is recommending their business, and what internal stakeholders—marketing, content, branding, website, customer-facing staff—must do to support AI-driven visibility.

How does your process work from first contact to project completion?
After you contact me, we’ll schedule a call to discuss your business goals and current website status. Once the contract is signed and a start date is selected, I’ll review your website and begin implementing necessary updates—code changes and content enhancements focused on the critical areas that increase your likelihood of being discovered and recommended by AI chat agents. Nothing is changed without your approval. Depending on the package you choose, I’ll either provide you with actionable tasks for your team to carry out (non-website related) or upgrade your package so I implement those additional improvements for you.

My UNIQUE SERVICES

What does Monkey Fist Co. do?
I help businesses become AI-recommendable by refreshing their website, aligning their brand language, building off-page signals, and offering in-person training sessions—so that websites, search engines, and AI assistants, and humans can find and recommend them.

Who is Monkey Fist Co.’s ideal client?
My ideal clients are established service or product businesses that already have an online presence but want to move from “just being online” to being the brand that AI, chatbots, and voice search platforms pick first.

Where is Monkey Fist Co. located and what areas do you serve?
I’m based in Maryland, United States, and serve clients nationwide and internationally. While I work remotely or on-site as needed, I specialize in local service brands that want to be discovered broadly via AI agents.

What makes Monkey Fist Co. different from other marketing companies?
What sets me apart is that I focus on the emerging “AI discovery” layer of visibility—not just traditional SEO. I combine website architecture, schema markup, brand message consistency, off-page signals, and in-person training so that your brand is positioned for how people will search and how AI tools will recommend.

How long has Monkey Fist Co. been in business and what recent updates or milestones should clients know?
I founded Monkey Fist Co. in 2012 and have over 13 years of marketing and brand strategy experience. Most recently, I shifted my offering exclusively to the “Website Refresh for AI Discovery” model in response to how search and discovery are evolving as I believe it is critical for all businesses to have to stay competitive and relevant. 

About Monkey Fist Co.